Программа предназначена для преподавателей, ведущих данную дисциплину, и студентов направления подготовки 080100. 62 Экономика степень «бакалавр»

Вопросы для оценки качества освоения дисциплины

1. 
   Are people’s diets in your country getting better or worse in your opinion?
   
2. 
   In which sports are there most cases of cheating? How do people cheat in these sports?
   
3. 
   What do you think the typical family of the future is going to be like?
   
4. 
   What is the ideal type of family in your opinion?
   
5. 
   Do you agree that the world has become obsessed with money?
   
6. 
   What is trade swaps?
   
7. 
   What do you think are the advantages of studying or working abroad? Are there any disadvantages?
   
8. 
   What makes a holiday destination popular?
   
9. 
   What are the manners and laws connected with the use of the mobile phone?
   
10. 
    Compare the Russians and the English from the point of view of manners.
    
11. 
    How important is appearance in your country? Do people in your country judge by appearances?
    
12. 
    Have you ever tried to learn something but failed?
    
13. 
    What tips can you give to someone who wants to succeed?
    
14. 
    How different was your school from the British school you’ve read about?
    
15. 
    How different is today’s school from the school of the past?
    
16. 
    Could you describe your “dream house”?
    
17. 
    What is a close friend?
    
18. 
    Do you sometimes need to “edit your friends”?
    
19. 
    Are you happy with your work-life balance?
    
20. 
    Do you like the idea of living in a “slow city”?
    
21. 
    What are the typical gender stereotypes? Do you agree with them?
    
22. 
    What is the right job for you?
    
23. 
    Why do people change jobs?
    
24. 
    Using the shopping questionnaire describe your shopping habits.
    
25. 
    Do you ever make complaints about bad service? Is it worth it?
    
26. 
    What film has made the greatest impression on you? How has it changed your life?
    
27. 
    Who are the heroes and icons of our time? Why do people need them?
    
28. 
    Do you believe that people can make their own luck or change their luck?
    
29. 
    Do you like reading detective stories or watching detective films? Why? Why not?
    
30. 
    What are your TV habits? Why do some people give up watching TV?
    

1. 
   Do you think globalization means?
   
2. 
   What Do you think globalization is a recent trend?
   
3. 
   What global companies can you think of?
   
4. 
   Do global companies do more harm than good?
   
5. 
   What is branding?
   
6. 
   What are the advantages of branded goods for the manufacturer and for the consumer?
   
7. 
   Why do we need brands?
   
8. 
   How can manufacturers protect their brands from piracy (illegal copying)?
   
9. 
   What do you enjoy about traveling? What don't you enjoy?
   
10. 
    Which is the best/worst airline you have flown? Why?
    
11. 
    What problems must Customer Service Managers solve for business travelers?
    
12. 
    Is advertising the greatest art form of the twenty-first century?
    
13. 
    What kind of advertisements do you like?
    
14. 
    What do you understand by outdoor advertising?
    
15. 
    What products do you think are suitable for outdoor advertising?
    
16. 
    Which factors to your mind are important for getting a job?
    
17. 
    How do managers select the best candidates and avoid the worst?
    

1. 
   Trade (Market Leader, Unit 6)
   
2. 
   Innovation (Market Leader, Unit 7)
   
3. 
   Organisation (Market Leader, Unit 8)
   
4. 
   Money (Market Leader, Unit 9)
   
5. 
   Ethics (Market Leader, Unit 10)
   
6. 
   Change (Market Leader, Unit 11)
   
7. 
   Strategy (Market Leader, Unit 12)
   
8. 
   Cultures (Market Leader, Unit 13)
   
9. 
   Leadership (Market Leader, Unit 14)
   
10. 
    Competition (Market Leader, Unit 15)
    
11. 
    Quality (Market Leader, Unit 16)
    

1. 
   Market
   
2. 
   Markets and monopolies
   
3. 
   Money
   
4. 
   Pricing
   
5. 
   The Problem of Inflation
   
6. 
   Banking
   
7. 
   Central Banking: an Overview
   
8. 
   Loans in the United Kingdom
   
9. 
   Market Research
   
10. 
    Marketing
    
11. 
    Consumer Choice
    
12. 
    Multinationals
    
13. 
    Production and development
    

3. Примеры заданий итогового контроля

1. 
   Make up a presentation on the topic: What harm does counterfeiting do to brands?
   
2. 
   Discuss with your partner and express your opinion on the topic: Can people be judged by their appearance?
   

• 
  аудирование незнакомого текста по тематике Business English в формате экзамена BEC (задания Multiple Choice);
  
• 
  чтение незнакомого текста в формате BEC (задания Multiple Choice);
  
• 
  монологическая речь на предложенные в билете темы по материалам учебника Market Leader и пособия English for Economics;
  

10.Порядок формирования оценок по дисциплине:

11.Учебно-методическое и информационное обеспечение дисциплины

1. Базовый учебник

2. Основная литература

3. Дополнительная литература

4. Справочники, словари, энциклопедии

5. Программные средства

• 
  база компьютерных тестов языковой лаборатории НИУ ВШЭ – Пермь
  
• 
  English Pronunciation in Use Intermediate CD-ROM
  
• 
  English Grammar in Use CD-ROM Network
  
• 
  Oxford Quick Placement Test CD-ROM Pack
  

6. Дистанционная поддержка дисциплины

12.Материально-техническое обеспечение дисциплины