Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28





НазваниеText Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28
страница2/16
Дата публикации03.08.2014
Размер0.7 Mb.
ТипДокументы
100-bal.ru > Экономика > Документы
1   2   3   4   5   6   7   8   9   ...   16

Индия выпустит планшетники «для бедных»


5 октября в Индии начинаются продажи нового планшетного компьютера. Он будет самым дешевым в мире. Ориентировочная цена 35 долларов. Как заявляют производители, новый планшетник будет выполнять все функции обычного компьютера. Подробности — у Сергея Ткачука в эфире радио «Вести ФМ».

Министерство развития человеческих ресурсов Индии не в первый раз выходит с предложением супердешевого компьютера. В 2008 году был анонсирован ноутбук за $10, но его стоимость оказалась в десять раз больше, и он так и не появился на свет. Другой проект с той же ценой в $10 вылился в устройство для хранения данных за $30. И вот теперь планшетник за $35. Ничего удивительного в этом нет, считает ведущий аналитик «3D news» Сергей Вильянов. Цена вполне реальная:

$35 цена далеко не шокирующая, потому что себестоимость даже совершенных планшетных компьютеров составляет порядка $100-150. То есть то, что продается у нас за 500-600, себестоимость там очень низкая. Поэтому мы имеем дело с фактом демпинга сурового. Скорее всего индийские умельцы не оставляют себе практически ничего. То есть маржа на уровне не сотен процентов как у крупных брендов, а порядка 5-10%.

Другой вопрос — что за эти деньги получит потенциальный покупатель. Явно, что товар будет далеко не самого лучшего качества:

Сделать дешевый планшет на самом деле, это не очень большая проблема. Главное, чтобы этим планшетом было удобно пользоваться. И мне кажется, что индийские мастера, при всем уважении к их искусству, этой задачи как раз не решат. То есть они могут завоевать какую-то очень не большую часть рынка для совсем бедных людей, но какой-то погоды эти $35 не сделают. То есть, грубо говоря, можно купить кг яблок за 60 рублей, а можно за 3 рубля. Но их же потом надо есть. А вот с этим я боюсь в данном случае будет не очень удачно. Похожей точки зрения придерживается и главный редактор журнала «Железо» Дмитрий Окунев

В данном случае индийский планшет предназначен больше для образования. Он спонсируется и субсидируется правительством, и цели как-то на нем навариваться нет. Ну, и получаем мы соответственно что? Это не конкурент текущим моделям даже средним, не говоря уже о более дорогих. То есть это минимальный функционал — можно смотреть фильмы, можно слушать музыку, читать тексты, и даже участвовать в видеоконференциях. Но больше нам не предлагается, да и большего было бы как-то странно желать.

Индусы и не претендуют на какое-то лидерство на рынке. Как заявляют в Министерстве развития человеческих ресурсов новый планшетный компьютер предназначен именно для школьников. А с учетом государственных субсидий будет стоить вообще $15-17.

Text 2.

Silicon Valley comes to Davos

1.Give your views of the ideas before reading the Text :

a) Comment on what Timothy J. Sturgeon , a scientist of Massachusetts Institute of Technology , said about Silicon Valley : " Perhaps the strongest thread that runs through the Valley’s past and present is the drive to ‘play’ with new technology ."

b) Davos is an Alpine city in eastern Switzerland which became famous in the 1990s for hosting the World Economic Forum, an annual gathering of international politicians and financiers who represented a transnational elite. It is similar to the term Masters of the Universe attributed to influential financiers on Wall St. What do you know about Davos People?

2.. Read the Text and answer the questions below :

Although the best-known leaders of corporate America, starting with Jeff Immelt of GE, were noticeable in Davos by their absence, Silicon Valley was out in force, and determined to make news. Your correspondent was at dinner with Reid Hoffman when he interrupted the conversation to say that the firm he had founded, LinkedIn, had filed to go public five minutes earlier, and that he could not discuss it any further as he was now in the job-networking website's pre-IPO quiet period.

Andrew Mason, the founder of Groupon, a discounting website, was also in Davos, enjoying his first 15 minutes of fame for running what by some measures is the fastest-growing start-up in the history of the universe.

So too was Barry Silbert, the founder of Second Market, which has been letting Facebook insiders sell their shares at rapidly escalating prices. There was much debate among the Silicon Valley crowd about whether Second Market has a big future, by allowing founders of startups to bank some money without going public or selling the firm, or a gloomy one, with its main source of business drying up as, now seems inevitable, Facebook looks like going public next year at the latest.

In recent years, Google has been the main provider of Silicon Valley coolness at Davos, not least through its legendary Friday night party. Whereas the McKinsey party on the Thursday night has thrived because it never changes—always giving Davos Man and Woman plenty of opportunity to work up a sweat by flying in the usual terrific band—Google has relied, fittingly, on innovative party curation. But this year's party was too similar to last year's, including the same over-loud music, fishy food served by waiters in costume and obnoxious bouncers.

Unlike in some previous years, there was not even a sighting of the Google Guys, Larry Page and Sergey Brin, strutting their stuff on the dance floor: they both followed the trend for top American executives staying home this year.

Bono's return was the only significant appearance of a genuine celebrity, though for many Davos People the most exciting "celebrity" sighting was of Sean Parker, the founder of Napster, a pioneering music-sharing website—though this was mainly due to what he describes as a "character with the same name as me" in a film about the early days of Facebook that he enthusiastically denounced during Davos, "The Social Network". The next big thing in tech, according to Mr Parker? "Synchronistic communication", whatever that is.

Just before meeting Mr Parker, your correspondent interviewed Daniel Ek, the Swedish founder of what is regarded as the heir to Napster, a music sharing site called Spotify. This is that rare thing, a hot European tech start-up. American music lovers will be pleased to learn that Spotify should soon be available on their side of the Atlantic.

Although nobody was talking about Google this year, there was scarcely a conversation in Davos that did not mention Facebook—and the social-networking monster did not even fulfil its responsibility to throw a party. Events in the outside world helped, with Facebook being credited with a crucial role in the popular uprisings in Tunisia and Egypt. The firm was not represented by its controversial boss, Mark Zuckerberg, but by its two top female executives—itself somewhat revolutionary for the still male-heavy Davos stage.

Sheryl Sandberg, Facebook's chief operating officer, personified the shift away from Google, as she had previously attended Davos as an employee of the search firm, where she had held a similar role. Randi Zuckerberg, Mark's sister and Facebook's marketing supremo, also broke new ground on Davos panels by being a pregnant female executive in her 20s—though sadly the impending new arrival meant that she could not repeat her legendary past performance of Son of A Preacher Man in the smoky Piano Bar where so many Davos attendees congregate after all the other parties are done.

The Davos conversations about the uprisings in Tunisia and Egypt highlighted a tension that was present in many of this year's discussions about technology. More than ever, there was agreement that social media are dramatically disrupting many traditional arrangements around the world, in business and in politics. Yet there was also a growing sense that this may not be an entirely good thing. Yes, the change of government in Tunisia was celebrated enthusiastically, putting in power executives from firms familiar to Davos Man such as Sungard and Fidelity. But, after the obligatory condemnation of a government turning off the internet, there was much debate about how to feel about events in Egypt, and the prospect of a Facebook-enabled rise of the Muslim Brotherhood.

  1. What high - tech companies mentioned in the text are headquartered in Silicon Valley?

  2. What is meant by IPO, according to the text ?

  3. Why was there in Davos so much debate about Second Market ?

  4. What changes has the correspondent highlighted regarding Napster ?

  5. What contributes to a rising popularity of social- networking service?

  6. Why was Facebook called a social-networking monster by the author ?

  7. Why are Davos People worried about the revolutionary political changes in Africa?

3. Find the English matches for the following Russian words :

новая компания ; осведомленное лицо ; возрастающий ; должным образом; беспардонный; предрекать ; глава , руководитель.

4. Match the following English words and combinations with their Russian equivalents :

- go public- curation – fishy –obligatory– uprising – impending – congregate – disrupt – condemnation

- подозрительный , сомнительный - курирование

- акционироваться

- обязательный . необходимый

- осуждение , порицание

- сходиться , собраться

- государственный переворот

- предстоящий , неминуемый

- срывать , подрывать

5. Explain in your own words the meaning of the collocations given below and translate them into Russian :

- work up a sweat

- be credited with a crucial role

- break new ground

- strut one’s stuff

6. Find the words corresponding to the definitions given below :

1. easy to see or notice; clear or definite ;

2. the state of being known and talked about by many people ;

3. become or make something greater, worse, more serious, etc ;

4. extremely unpleasant, especially in a way that offends people ;

5. situation in which a group of people join together in order to fight against the people who are in power ;

6. a formal discussion of an issue at a public meeting or in a parliament. In a debate two or more speakers express opposing views and then there is often a vote on the issue ; an argument or discussion expressing different opinions .

7. Make a report about world-famous Initiatives of the World Economic Forum ( Davos) , such as The Global Health Initiative .

8. Render the following text . Sum all the main points of an article, providing sufficient detail to support the main ideas. The summary has to cover the main points clearly in a limited space and must also follow an organized structure.

1   2   3   4   5   6   7   8   9   ...   16

Похожие:

Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconНо как быть, если у вас нету этих программ и вам нужно сделать 3-d типографию?
Пикселей и 300px/inch разрешением. Создайте новый слой, назовите его "3d text first." Затем выберете инструмент Tool (T) и напишите...
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconTheme: Text 1 The Lavrov’s

Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconText Das politische System

Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconRead, translate and do the exercises after the text in the written form

Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 icon1. 13. Английский язык
П. Find in the text and give English equivalents of the fol­lowing words and word combinations
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconText “Automation”
Сравните способы образования указанных слов, назовите части речи, к которым они относятся, переведите их
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 icon1 1: Text. Types of Proprietorship
...
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconFirst page Back Continue Last page Text
Федеральное государственное бюджетное образовательное учреждение высшего профессионального образования
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconFirst page Back Continue Last page Text

Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconText htm glava01 От
Методические рекомендации по преподаванию учебного предмета информатика и икт областного базисного учебного плана в 2009 – 2010 учебном...
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconСходство культур и галлюциногены
Перевод с английского Богайчука И. К., ї 1990 Prism Press, Unity Press, Text copyright 1990 by Marlene Dobkin de Rios
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconПрограмма по формированию навыков безопасного поведения на дорогах...
...
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 icon Before reading the text, name the English traditions you know
«Changing the Guard», which takes place at Buckingham Palace every day, including Sunday, at 11. 30. The uniform of the guards is...
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconПрограмма по формированию навыков безопасного поведения на дорогах...
Технология проведения: Good morning! I am glad to see you all, take your seats. So, today we shall study new sounds, words, grammar;...
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconWiederholung der Lexik
«Wiederholung der Lexik, Perfekt. Arbeit mit dem Text». Unseres Ziele sind
Text Mongolia presses on key mine project 21-24 Text Emerging markets try to steady currencies 25-28 iconПрограмма по формированию навыков безопасного поведения на дорогах...
Приложение Презентация ‘’The key of the kingdom’’ This is the key of the kingdom


Школьные материалы


При копировании материала укажите ссылку © 2013
контакты
100-bal.ru
Поиск